Vitafoods 2022: Top Trends & Innovations

For Vitafoods 2022, Puredia presents unique, innovative, clinically-tested ingredients for top nutraceutical trends, including women’s health, healthy aging, beauty-from-within, omega, antioxidants, etc.

Women’s Health: 2nd Largest Growth & Solution

Women’s health has the second greatest growth just after immunity between 2011 and 2020, per Euromonitor. This includes menopause, PMS, urinary tract infections, etc. Consumers are looking for natural, clean, plant-based solutions with proven efficacies. Puredia offers a perfect solution to all these needs. Omegia™, organic Omega 3 6 7 9 oil, and water-soluble powder is clinically-tested to hydrate the inner part of our body, the mucous membrane. This directly boosts vaginal secretion and hydrates the vaginal linings. It was clinically-shown to improve the integrity of vaginal lining by 50%, vaginal dryness by 30%, and alleviate vaginal itching, burning, pain, and secretion.

Healthy Aging: Strongest Plant-Based Antioxidant from Sea Buckthorn

Puredia also offers a new, organic, plant-based antioxidants, CyanthOx™, from a Himalayan SuperBerry called Sea Buckthorn. Compared to its predecessor like pine bark and grape seed, its antioxidant capacity is 8 times and 1.7 times higher respectively (supported by ORAC and free radical’s tests). Proanthocyanidins is a strong antioxidant protecting against free radicals and inflammation. Moreover, CyanthOx™ was clinically-validated to stimulate the circulating stem cells in our bodies by nearly 40%. Stem cells have the potential to turn into other specialized cells, which help to repair and regenerate the damaged cells and tissues due to aging. So that, we can stay healthy and vital as we age.

Beauty-from-Within: Epidermis & Omegas

Epidermis is the outermost layer of our skin and it has direct impact over our appearance. It protects the dermis from transepidermal water loss, irritation, inflammation and regulates sebum secretion. Over 50% of the lipids in the epidermis are free fatty acids, a breakdown product of Omega. With age, the natural Omega production in our body begins to slow down and can only be supplemented. Omegia™, organic Omega 3 6 7 9 oil, and water-soluble powder is clinically-tested to improve skin hydration by 49%, elasticity by 26%, wrinkle by 9%. Moreover, it can also help promote collagen synthesis, regulate sebum imbalance and improve atopic eczema symptoms like skin redness, itchiness.

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